Kenda Tires has launched its first eco-friendly passenger tire. The Vezda Eco KR 30 is available in 25 premium sizes ranging from 15 through 20 inches. The advanced compound, construction and tread pattern improves rolling resistance and braking/handling performance. Coupled with a 60,000-mile warranty, the Kenda Vezda Eco not only saves consumers' money, but also reduces CO2 emissions. "This is one of the most comfortable tires Kenda has produced," the company reports.