Millennials, online sales and more at AAPEXedu

July 10, 2015

The Automotive Aftermarket Products Expo (AAPEX) is bringing back a slate of favorite presenters and adding new experts to AAPEXedu 2015, with sessions designed to help attendees solve their most difficult issues.

AAPEX runs from Tuesday, Nov. 3 through Thursday, Nov. 5, and AAPEXedu sessions start on Monday, Nov. 2 at the Sands Expo in Las Vegas. AAPEXedu will offer more than 50 free sessions.

Among the favorite presenters returning in 2015 are:

  • David Portalatin, The NPD Group, “2016 Aftermarket Outlook,”
  • Mark Seng, IHS Automotive, “Five Trends in Five Minutes,”
  • Marty Gold, Gold n’ Brown, “Selling Parts for Imports” and “Have You Ever Tried Listening to Your Customers,”
  • Jim Pancero, Jim Pancero, Inc., “How Best to Connect with the Millennial Buyer” and “Will You Be Able to Attract the Best Millennials to Your Sales Team?”
  • Bob DeStefano, SVM E-Marketing Systems, “How to Profit from Online Marketing” and “How to Put Your Online Marketing Toolbox to Work.”

New presenters this year include:

  • Kim Hazelbaker, Highway Loss Data Institute, “New Safety Technology: Does It Work?”
  • Kevin Ramsier, Vesticor Advisors, “Maximizing the Value of Your Business,”    “What To Do Before You Buy or Sell a Company” and “Succession Planning   Strategies: Why They Matter in Your Business,”
  • Dirk Beveridge, 4th Generation Systems, "Selling in the Age of Disruption: Relevance is the New Mandate" and "Selling Value to Maintain Margin in a Price Conscious World,"
  • Kit Yarrow, Ph.D., Golden Gate University, “Decoding the New Consumer Mind” and “Gen Y Decoded: Insights and Tactics for Managers, Leaders and Coaches,”
  • Barbara Trautlein, Ph.D., Change Catalysts, “Developing Your Change Intelligence to Lead Organizational Change” and “Overcoming Resistance and Engage for Change.”

AAPEX 2015 is expected to feature more than 2,400 exhibitors, 5,000 booths, 50-plus AAPEXedu sessions and 39,000 targeted buyers. Approximately 130,000 automotive aftermarket professionals from nearly 140 countries are projected to be in Las Vegas during AAPEX.

AAPEX represents the $477 billion global aftermarket auto parts industry, and is co-owned by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, visit or e-mail: [email protected].

For additional news about AAPEX, read: AAPEX booth space is 95% sold out