Vogue Tyre opens its 16th Custom Center

March 9, 2011

Vogue Tyre & Rubber Co. recently opened its 16th Custom Center location with the help of Don Massey Cadillac in Plymouth, Mich.

Vogue Custom Centers operate as turnkey aftermarket departments for new car dealerships in the United States. The company provides inventory and merchandising services to the centers, along with the latest in exclusive products, all with support from trained Vogue personnel.

One of the largest Cadillac dealers in the counry, Don Massey Cadillac added the Vogue Custom Center to personalize new and pre-owned vehicles with the latest in custom-made Vogue tires, wheels and appearance accessories.

“We’re excited to expand our custom centers into the Michigan market with such a well-respected dealership,” says Vogue Tyre President Greg Hathcock. “By making our products easily accessible to Massey’s upscale clientele, we look forward to continued success and a prosperous partnership that is ahead of us.”