Auto Care Plus Reveals First Rebranded Shop

Auto Care Plus Tire & Service, which specializes in full-service automotive repairs across New England, recently announced its newly rebranded shop in Manchester, N.H.

The store is the first of the company’s 18 New England locations to undergo a makeover, featuring a modernized logo and updated interior spaces designed to create a welcoming environment for customers.

The store’s refreshed updates also include a 24-hour key drop and pick-up and a new website and tools, including mobile-friendly online scheduling and a digital vehicle inspection platform.

"Our team is proud of the Auto Care Plus name and proud to serve our neighbors here in New Hampshire and all across New England,” says Barry Rogers, manager of the Manchester location.

To celebrate the unveiling, Auto Care Plus Tire & Service hosted an employee appreciation event and a community event. The company also committed to donating a percentage of its September sales, totaling $1,460, to the Animal Welfare Alliance Resource & Education of New Hampshire, which provides care and resources to animals in need.

Auto Care Plus Tire & Service anticipates completing its rebrand within 12 to 15 months, broadening its expansion through local general automotive repair shop acquisitions with a goal of having over 25 locations by 2026.