Bridgestone Debuts Alenza Prestige

Bridgestone Americas Inc. has announced the debut of its Alenza Prestige tire, a premium highway tire for CUVs, SUVs and trucks. 

The Alenza Prestige tire features a new, refined tread pattern and Bridgestone’s ENLITEN technology. It also features 70,000 miles, plus precise wet performance. 

Other features of the new tire include QuietTrack Technology, an in-groove feature that reduces tread pattern noise, and PeakLife Polymer components for long-lasting performance. 

“The all-new Alenza Prestige premium highway tire is for drivers who want a long-lasting, elegant and comfortable ride without compromising on consistent wet-weather performance,” says Dale Harrigle, chief engineer, tire development, Bridgestone Americas. 

“We designed it with rolling resistance technology for impressive fuel efficiency and a remarkable balance of performance and sustainability elements2 that match the qualities of premium CUVs, SUVs and trucks.” 

With 47 available sizes, the Alenza Prestige premium highway tire is engineered to fit CUVs, SUVs and trucks with wheel sizes ranging from 16- to 22-inches and speed ratings ranging from S to W. Top fitments include Acura RDX, Audi Q7, BMW 3 Series and X5, GMC Sierra, Lexus TX and Mercedes-Benz GLC. The Bridgestone Alenza Prestige tire is on sale now.