MTD has named Sara Welch its new managing editor. Welch comes to MTD from Farm and Dairy, a weekly newspaper based in Ohio that serves the agricultural industry.
As managing editor of Farm and Dairy, she supervised the operation of that publication's print and digital platforms, among other responsibilities. Before that, she served as Farm and Dairy's digital editor.
Welch holds a Bachelor of Science degree in journalism from Kent State (Ohio) University and also earned a copywriting certification from the Chartered Institute of Marketing.
Both Welch and Aden Graves, MTD's new associate editor, report to MTD Editor Mike Manges.
"We are excited to welcome Sara to MTD and the tire industry," says Manges. "Her experience, expertise and commitment to top-quality journalism will help MTD further its mission of providing tire dealers with the content they need to excel in today's hyper-competitive market."
Welch can be reached at [email protected].
About the Author
Mike Manges
Editor
Mike Manges is Modern Tire Dealer’s editor. A 28-year tire industry veteran, he is a three-time International Automotive Media Association Award winner, holds a Gold Award from the Association of Automotive Publication Editors and was named a finalist for the prestigious Jesse H. Neal Award, the Pulitzer Prize of business-to-business media, in 2024. He also was named Endeavor Business Media's Editor of the Year in 2024. Mike has traveled the world in pursuit of stories that will help independent tire dealers move their businesses forward. Before rejoining MTD in 2019, he held corporate communications positions at two Fortune 500 companies and served as MTD’s senior editor from 2000 to 2010.

