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Multi-store owners; Join a new 20 group

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Dealer Strategic Planning Inc. (DSP) will form a new 20 group exclusively for store owners with multiple locations, with the inaugural meeting taking place in late September or October, 2013.

Norm Gaither’s successful 20 group format has expanded to six working groups, predominately populated by single-store tire and auto shop owners. He explains why a multi-store group is needed,

“Each group has several multi-store owners along with the single store owners,” says Norm Gaither, DSP owner. “Many of the opportunities and challenges discussed in the group meetings are relevant whether a member has one or 20 stores.

“However, the issues faced by multi-location owners are sometimes unique and there isn’t enough time in one meeting to adequately cover all of their concerns. We were approached by a few of the multi-store owners about forming a group specifically for them.”

A typical 20 group meeting consists of two and one-half days of best practice sharing, financial benchmarking, host dealer visit and discussions about solving the complexities of today’s tire and auto shop.

DSP says one of the dominant topics in each meeting is about personnel: health care, motivation, compensation and other human resource categories. These issues are different when a single store might have 10 employees and a multiple store owner might have 100 employees. The 20 group concept will help multi-store owners sort out the solutions, notes DSP.

“As a business owner of three tire retail locations it is vital that I always stay in tune with what is new and changing in my business environment,” says Jarid Lundeen, owner of Tires Plus with three independent locations in the Minot, N.D.

“As a retailer, my world is constantly moving and I don’t have all the resources the ‘big box’ retailers have to be on top of all the change. It very important I work with my 20 group team on what works best, what efficiencies exist, and how can we as independent retailers remain and prosper in today’s tire and automotive repair world.”

For more information contact: Pat Brown, marketing vice president at (419) 420-5915 or

For more on DSP, see:

DSP launches new 20 group website

Dealers budget time and budget in Las Vegas

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