WECnology LLC has welcomed Net Driven, an Internet solutions provider for the tire industry, into the fold, according to WECnology CEO and President Wayne Croswell.
"Tire dealers need a Web presence now more than ever," says Croswell. "Consumers are using the ROBO process when buying tires." ROBO, he adds, stands for "Research Online, Buy Off-line. Net Driven understands what it takes to get customers in your shop with the use of the Internet."
Net Driven was launched in 2007 by Pat Sandone, a Scranton, Pa.-based independent tire dealer. "Having a tire and auto service background helps me appreciate the importance of investing a dealer's marketing dollars wisely," he says.
"We are committed to increasing a dealer's business in his shop with the use of Internet-based marketing."
"We are delighted to add such a professional company to our growing list of WECnologists," adds Croswell.