With its pending purchase of Belle Tire Distributors Inc., Big Brand Tire & Service will be 185 stores closer to its goal of having 1,000 locations by 2030.
Big Brand Tire & Service, which is based in Moorpark, Calif., and is owned by private equity firm Percheron Capital, announced on July 16 that it has entered a definitive agreement to acquire Allen Park, Mich.-based Belle Tire, which has 185 outlets throughout its native state, as well as Ohio, Illinois and Indiana.
Terms of the deal, which is expected to close during the third quarter of 2026, have not been disclosed.
Officials from Big Brand Tire & Service have stated that the addition of Belle Tire will propel Big Brand Tire & Service "past $1.5 billion in revenue."
The purchase of Belle Tire will be Big Brand Tire & Service's largest acquisition in terms of number of stores.
Big Brand Tire & Service is the fifth largest tire dealership in the U.S. with more than 350 locations currently, according to the recently published 2026 MTD 100.
In October 2025, the chain announced it had acquired Burt Brothers Tire & Service, a longtime independent based in North Salt Lake, Utah, that had nearly 30 stores.
Burt Brothers Tires & Service had been owned by Utah-based private equity firm Bestige Holdings, which gained majority ownership of the dealership in 2022.
The acquisition of Burt Brothers Tires & Service "meaningfully expands Big Brand's footprint and density across the Mountain West," Big Brand Tire & Service officials said at the time.
Also last October, Percheron Capital closed on a $1.6 billion recapitalization of Big Brand Tire & Service, which at the time had around 250 stores. The chain currently has more than 350 stores.
The recapitalization was completed through a single-asset continuation vehicle.
Since Percheron first invested in Big Brand Tire & Service in 2021, the dealership "has achieved transformational growth, expanding revenue more than tenfold and profitability more than fifteenfold," according to Percheron Capital officials.
In an April 2026 interview with MTD, Joe Buscaglia, Big Brand Tire & Service's CEO, told MTD that nearly all of the company's growth during the previous 12 months "came through acquisitions. We've built what we believe is the highest-velocity M&A engine in this space," with the "vast majority" of dealerships acquired consisting of one or two stores.
"We have a good, robust pipeline" of sellers who have one or two locations, as well as bigger dealerships. "We don't discriminate. We'll take the 'onesies' and the 'twosies' and we'll take the 35's, like we did with Burt Brothers. We'll take (dealerships) that are bigger than that.
"We view the market has being highly fragmented," Buscaglia told MTD. "We think there's a long runway, but we have to prove to (dealers) that we're the acquirer of choice when they're ready to sell."
When asked if Big Brand Tire & Service is eyeing dealerships in states beyond its footprint, Buscaglia said that the chain planned "to fortify the markets we're in, but we're also going to continue to grow. We're in roughly 20 states today and we'll continue to expand. We have an MSA (metropolitan statistical area) list of the most attractive areas to go into, so we're looking for targets all the time.
"We don't go buy a store" in a new area "just to buy one. We need to know we have a pipeline of a couple of other stores where we can build a market."
The market for tire dealership acquisitions "is very attractive right now," said Buscaglia. "There are plenty of sellers out there for us to partner with."
