TBC Corp. Expands Multi-Mile Portfolio

TBC Corp. is growing its Multi-Mile Tires portfolio with the introduction of the Multi-Mile Matrix 4S all-weather tire.

TBC Corp. is growing its Multi-Mile Tires portfolio with the introduction of the Multi-Mile Matrix 4S all-weather tire.

The Matrix 4S aims to provide "reliable, long-lasting traction for any terrain and weather conditions," say TBC officials. "The expanded Multi-Mile portfolio covers nearly 90% of the vehicle market, ensuring dealers can meet any customers’ needs."

With an "advanced, all-weather tread compound and a distinctive, asymmetric tread pattern that ensures a strong grip and stable ride," the Matrix 4S has also earned the 3-Peak Mountain Snowflake severe snow certification. The tire's tread blocks also reduce road noise for a smooth driving experience.

The Matrix 4S is available in 24 sizes, ranging from 15-inch to 20-inch, to fit a wide range of passenger and CUV vehicles, according to officials.

“The Matrix 4S adds to a Multi-Mile Tires portfolio that has produced durable, reliable and cost-effective tires for more than 70 years,” says Rachel Tibor, chief marketing officer for TBC Wholesale. “Multi-Mile Tires deliver the safety and performance drivers have come to expect and the product options dealers demand. We continue to expand our portfolio to provide the right tires at the right time for any type of vehicle or application.”

The Multi-Mile brand includes touring, high performance and broad-line tires for passenger cars, light trucks and SUVs. All Multi-Mile tires are backed by the Mile After Mile Protection Plan, which includes three-year roadside assistance, three-year road hazard protection and a 60-day satisfaction guarantee.