Ascenso Launches New Campaign, Tracks of Triumph

Feb. 8, 2024

Ascenso Tires North America has launched a new campaign, Tracks of Triumph, to celebrate the company's channel partners. 

In the campaign, the channel partners discuss how the brand’s products and services help them achieve their goals.  

The campaign started digitally, but has now been extended to print, according to Ascenso officials.  

“The idea behind this campaign is to appreciate our channel partners, who have been an indispensable part of our journey and who helped make Ascenso, one of the third largest exporters of off-highway tires from India in such a short time,” says Dhaval Nanavati, CEO of Ascenso. 

“As a brand, we truly believe that our customers are the real heroes of our story. We thank each of our channel partners for their valued contribution in establishing Ascenso as one of the most preferred brands globally."