Nexen Extends Partnership with LPGA's Hong

Jan. 31, 2022

Nexen Tire America Inc. will continue its partnership with pro golfer Yaeeun Hong, who will represent Nexen on this year's Ladies Professional Golf Association (LPGA) tour.

Nexen and Hong began working together in 2020.

"Hong will represent Nexen Tire’s brand logo that will be placed on her right collar of golf apparel and outerwear at all golf tournaments throughout the year," say Nexen officials.

The 2022 LPGA tour kicked off last week. 

“We are very happy to welcome Hong on board as our first global golf ambassador,” says Travis Kang, global CEO of Nexen Tire.

“Our partnership will be about inspiring millennials and Generation Z to create value for the future. Hong, as a young athlete, embodies our mission values and we look forward to supporting her as she embarks on a promising and professional career.”