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Long wearing: the Hercules Terra Trac Cross-V

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Long wearing: the Hercules Terra Trac Cross-V

The new Hercules Terra Trac Cross-V is a premium SUV/CUV/LT tire. It is designed to offer a mix of wear-resistance, all-weather traction and low rolling resistance.

The company backs the Terra Trac Cross-V with a 70,000-mile limited tread wear warranty for SUV and CUV sizes, and a 65,000-mile warranty on LT sizes.

“The CUV, SUV and light truck markets are on the rise again," says Joshua Simpson, vice president of marketing. "Unfortunately, many dealers have a gap in their product screen when it comes to offering CUV or SUV drivers a tire that delivers performance, longevity and value. The Terra Trac Cross-V finally fills that gap.”

The versatility of the Cross-V on can be attributed to the following, according to the company:

* high-grade compound materials and a sophisticated tread design that work in tandem to deliver outstanding wear resistance and durability.

* all-weather, all-road traction thanks to gripping micro-wave siping, and an open shoulder design and unique water guard that help maintain contact with the road surface.

* an advanced silica compound that provides exceptional grip in wet conditions, promotes wear resistance and produces lower rolling resistance.

* highly-responsive handling with exceptional stability and excellent feedback

“Consumers will easily recognize the high quality of the Terra Trac Cross-V and be thrilled when they realize the value that it offers," adds Simpson.

The Hercules Terra Trac Cross-V is available in 32 SKUs: 24 V-, H- or T-rated SUV/CUV sizes and eight LT sizes. Rim diameters range from 16 to 20 inches. The SUV/CUV sizes have a UTQG (Uniform Tire Quality Grading) of 600 AA.

All sizes offer road hazard protection and Hercules’ exclusive 30-day "Trust Our Ride" test drive program.

Hercules is a wholly owned subsidiary of American Tire Distributors Inc. For more information, visit

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