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Continental Execs Discuss Market Conditions, EV Tires and More

'In the Past Couple of Years, Dealers Have Been Looking for Stable Partners'

In this sit-down interview from Continental Tire the Americas LLC's Gold Dealer meeting, Continental executives Bill Caldwell, senior vice president, U.S. PLT sales and marketing; Chris Charity, vice president of sales, U.S. PLT replacement business; and Travis Roffler, director of marketing, discuss a wide variety of topics, including the state of the market, tires for electric vehicles and more.


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