Site Placement

Top level branch for taxonomy used for assigning content to a specific location.
Ford Motor Co.
'The EV segment is new and ever-changing as EV manufacturers keep trying new things,' says Van Batenburg. 'The high-voltage battery pack is still under development to make it safer, lighter and less expensive. Parts that were also used on hybrid cars are mature.'
The EV segment is new and ever-changing as EV manufacturers keep trying new things.
Butler Tires and Wheels
'Regionally, tire dealers in the Southwest and Northwest fared the best — meaning their declines were mild, while tire dealers in the Midwest reported a drop of 5.3% year-over-year,' according to Healy.
April 21, 2025
Retail sellout dropped for a second straight month in March, with average declines of 3.6% for the month.
© Susan Mcarthur Letellier | Dreamstime.com
'Who wants a woodpecker living inside your tree? All he does is peck wood. And whether he’s an employee or a customer, he’s been pecking at your gross profit for however long he’s been there,' says McCarron.
April 17, 2025
"Who wants a woodpecker living inside your tree? All he does is peck wood. And whether he’s an employee or a customer, he’s been pecking at your gross profit for however long ...

Ford Motor Co.
'One thing I know for sure is that we all need more educated and trained help, especially in the world of computerized vehicles and in addition to that, EVs,' says Van Batenburg.
April 8, 2025
"By keeping up with the times, my company continues to evolve. How does your dealership stack up? Are you hustling or helping?" asks Van Batenburg.

L&M Tire
'By inspiring your team and fostering a culture of exceptional customer service, you’re providing a unique experience — an experience most can’t or won’t provide,' says O'Connor.
April 7, 2025
In challenging times, the way we interact with our customers and the experiences we create for them make all the difference.

Lexi Majoros
“Dealer commentary suggests consumer demand for PLT replacement tires was slightly down year-over-year on a net basis compared to February 2024,” says Healy.
March 25, 2025
Our recent checks with dealers indicate that retail sellout trends were flat to slightly down year-over-year in February 2025, following three straight months of positive results...

General Motors
'Learning online is very popular, but if you are not trained in high-voltage systems, web-based training is not enough,' says Van Batenburg.
March 25, 2025
An electric company car, unique EV service website and a charging station in front of your tire store are among the first investments to make to show that you're open for EV service...

Scott Galvan
'Your job is to connect with your customers on a human level,' says McCarron.
March 17, 2025
Communication skills in retail are paramount. If you only have limited funds for training, send good prospects to communication skills training, not sales training. Effective ...

Ford Motor Co.
Will you go out of business if you take in EVs? Craig Van Batenburg doesn't see that happening.
March 6, 2025
Shops that have added hybrid and EV service are even busier and more profitable.

TireHub LLC
'Dealer commentary suggests consumer demand for passenger and light truck replacement tires was slightly positive on a net basis compared to January 2024,' says Healy.
Feb. 27, 2025
After eight straight months of tier-three tires being the most sought- after brands, tier-two took over the top of the demand chart.

Photo: Wonderland Tire Co.
'Teams want inspiration and this happens best when the leader is in front, modeling desired behavior.' says Jackson.
Feb. 17, 2025
Are leaders made or born? This is the Holy Grail question of leadership development.

Lexi Majoros
'I'm asking you to simply excel and to be the absolute best at what it is you're paid to do — to invest in yourself and learn the skills of your trade, with true intentionality,' says O'Connor.
Feb. 17, 2025
Getting ahead is much more complicated than applying best-of-the best-strategies. Best-in-class demands simplicity. Here's my argument.

Hunter Engineering Co.
'It really doesn’t matter if you sold 100 alignments if only 10% of your customers bought one,' says McCarron.
Feb. 17, 2025
When you are collecting data, you should focus on collecting it both accurately and efficiently. If it takes an hour to get a report together, that’s too long.

Skrypko Ievgen | Dreamstime.com
'Shops must have licensed techs and so quality work is now front and center — where it should have always been,' says Van Batenburg.
Jan. 31, 2025
In order to keep the walls down in our industry, technicians, tire store owners and managers must be open-minded.

Lexi Majoros
'I hope you and your team join me by inspiring, guiding and motivating ourselves and others to make customers so happy with their experiences that a positive view of our industry takes shape,' says O'Connor.
Jan. 28, 2025
While most customers view servicing their car as a negative experience, we can offer them a solution. I'd like to share a vision — something I call “the creedinme” — a system ...

Lexi Majoros
'I want you to standardize good employee behavior and good employer behavior at your dealership,' says McCarron.
Jan. 27, 2025
This should prove to be a decent year for the tire and automotive industry. Most economic signs outside of our control are pointing to steady growth or better.

Burt Brothers Tire & Service
'Consumer deferment and trade-down have been consistent themes in recent months, but the arrival of winter weather in more areas of the country in December prompted some consumers to quickly play catch up with auto maintenance and tire purchases,' says Healy.
Jan. 27, 2025
For a second straight month, tire dealers recorded positive sellout trends of around 1.1% in December. That’s a slight uptick from November, when the growth was more moderate ...